AR WEB DESIGN & MULTIMEDIA (Course Code: ) Correlated to Lawrenceville Press - A Guide to Web Development Using Adobe Dreamweaver CS3

1 AR WEB DESIGN & MULTIMEDIA (Course Code: ) Correlated to Lawrenceville Press - A Guide to Web Development Using Adobe Dreamweaver CS3 Unit 1: Introduction to Multimedia 1.1 Define terminology Prepare a list of terms with 1.2 Explain various ways of accessing the Internet 1.3 Describe the basic components of a development system used for multimedia 1.4 Identify the laws and regulations affecting multimedia 30-33, 35 (Review Question 24), 199, Identify types of browsers , 368, 371 (Exercise 1) Identify search engines 18-19, 21, 35 (Review Question 24), (Exercises 5-6, 8) Describe search techniques 19-20, 29, 31-32, 35 (Review Question 25), (Exercises 5-6, 8) Identify some of the equipment used Differentiate between freeware and shareware Explain fair use laws that apply to education multimedia productions 1.5 Discuss file compression Recognize why file compression is necessary when dealing with multimedia applications Unit 2: Graphic Editing 2.1 Define terminology Prepare a li st of terms with 2.2 Identify different text formats Discuss fonts and font characteristics 2.3 Identify various graphic formats Explain graphic file formats: bitmap vector graphics 1-3, 30-32, 34 (Review Question 2), 263 (Exercise 8) 19 23, 35 (Review Question 37) 160, 201 (Review Question 5), , 159, 168, 170, 192, 199, , 251, 275, , , 253 (Review Questions 2-6), , , 170, 197, 201 (Review Questions 1-5), 275, 278, 303 (Review Question 11), 379 Page 1 of 7

2 2.4 Demonstrate use of hardware used for graphics and text Gif JPEG others Locate and obtain graphics from the Internet (Exercises 4-14) Scan an image and/or text 3, Take a picture using a digital camera and upload to your computer 2.5 List types of graphic software Compare and contrast graphic software applications 2.6 Edit images using a graphic software Demonstrate how to transform images: crop scale rotate skew distort Apply color adjustments to a photo: brightness contrast hue saturation Demonstrate photographic manipulation: 2, 8, , , 203 (Exercise 1), 205 (Exercise 2), 209 (Exercise 4), Page 2 of 7

3 changing heads changing backgrounds liquefying blurring retouching layering opacity others Unit 3: Animation 3.1 Define terminology Prepare a list of terms with 3.2 List types of software used to create animations 3.3 Demonstrate how to create an animation Unit 4: Using Sound/Music 4.1 Define terminology Prepare a list of terms with 4.2 Describe different types of sound files 4.3 Demonstrate use of hardware for sound 159, , 277, 284, 301, 303 (Review Question 1) Compare and contrast various animation software 265, Create an animation , , (Exercises 1-10) Locate and save a WAVE file from the Internet Find and save a MIDI file from the Internet Use a ripper to extract music from a CD Use a microphone and save your waveform 2-3, Use speakers , 296, 306 (Exercise 1) 2 Page 3 of 7

4 4.4 Demonstrate how to manipulate a sound file Unit 5: Video Editing 5.1 Define terminology Prepare a list of terms with 5.2 Describe the most commonly used file formats for video 5.3 Describe sources for obtaining digital video Edit a sound file Compare and contrast different video file formats Locate and save a digital video from the Internet Use a digital camcorder to create a video and upload to your computer Use a video capture device to extract video from a VCR/DVD 5.4 List types of video editing software Differentiate between types of video editing software 5.5 Edit video and sound using a video Add several video clips to a editing software timeline Add several sound clips to a timeline with fade in and outs between clips Add special video effects: blur crop zoom dissolve 2, 274, 297, , 304 (Review Question 38) (Exercises 5-6, 8-14) 2-3, 114 (Exercise 8) 2, 114 (Exercise 8) Page 4 of 7

5 slow motion chroma keying fade others Add transitions between video clips Split video/sound clips using software tools Render a completed video Export the timeline as a video file Unit 6: Introduction to HTML, JavaScript, and Creating a Multimedia Web Site 6.1 Define terminology Prepare a list of terms with 6.2 Identify Web page design software Explain features of various Web page design software 6.3 Discuss design considerations and planning steps in developing an effective Web site Explain features considered when planning a Web site Evaluate Web sites for effectiveness 63-64, 116, 139, , , (Exercises 1-9) 234, Determine target audience , 141 (Review Question 2), 157 (Exercises 8-9), 370 (Review Question 7), 391 (Group Project School Website) Develop storyboard , , 125, 141 (Review Questions 3), 157 (Exercises 8-9), 389 Page 5 of 7

6 6.4 Create a Web site using HTML Create a Web site with components such as: titles background colors or images background sound scrolling marquee horizontal ruled line graphics and/or animated gifs appropriate text (changing fonts, colors, and sizes) hyperlink pages together with text and/or graphics table with pertinent information and graphics 6.5 Add JavaScript special effects Use a site with downloadable scripts to add to your Web site (Entrepreneur Website Project), 391 (Group Project School Website) Edit storyboard , , 125, 141 (Review Questions 3), 157 (Exercises 8-9), 389 (Entrepreneur Website Project), 391 (Group Project School Website) Finalize storyboard , , 125, 141 (Review Questions 3), 157 (Exercises 8-9), 389 (Entrepreneur Website Project), 391 (Group Project School Website) 48-49, (Exercises 1-5), 72-84, 92-94, (Exercises 1-8), (Exercises 1-9), , (Exercises 1-10) Page 6 of 7

7 6.6 Identify components of a Web site Create a multipage Web site using components such as: themes/frames scrolling marquees page transitions thumbnails alternative text page captions tables hover/rollover buttons forms image map/hot spot 6.7 Add multimedia to your Web site Insert sounds, video, graphics, and text to enhance your Web site 6.8 Identify methods of publishing a Web site Demonstrate how to publish a Web site 59-60, 66 (Review Question 11), (Exercises 1-8), 129, 132, , 181, 197, 203 (Exercise 1), (Exercises 1-10), 242, , (Exercises 1-2), , (Exercises 1-8) 55, 58-59, (Exercises 1-11), , , (Exercises 1-10), , , (Exercises 1-10) , , (Exercises 1-7), (Entrepreneur and Group Projects) Page 7 of 7

Source: AR WEB DESIGN & MULTIMEDIA (Course Code: ) Correlated to Lawrenceville Press - A Guide to Web Development Using Adobe Dreamweaver CS3

How to Make Money Graphics Design Online

Graphics design is the art and practice of planning and projection of ideas with visual and textual content. Graphics designers use communication skills, industry knowledge and experience of computer design in advertising for media, from newspapers to majorly online platforms. The Graphics Design industry is projected to enjoy an increase of 13 percent in operations within the period of 2008 to 2018, according to the Bureau of Labor Statistics of the United States. This growth is due to the growing demand for the Internet and other interactive advertising media such as mobile phone applications. Online Graphics designers with a strong ability to design websites have a great prospect.

Types of services offered by Online Graphics Designers

Logo DesignPhotoshop EditingBusiness Cards & StationeryCartoons & CaricaturesIllustrationFlyers & PostersBook Covers & PackagingBanner AdsWeb & Mobile DesignSocial Media Design3D & 2D ModelsssT-ShirtsInfographicsPresentation DesignVector TracingInvitations

How to Start Online Graphics Design Business

Purchase graphics software and hardware from a trusted computer store or an online retailer. Read graphic design and production resources that deal with graphic design software. Buy a new computer system if your current hardware will not support your design software. Learn how to use the software then Market your graphic design work. Send samples to experts or designer forums such as Dribble, Forrst, deviantART, Estetica, Design Forum, Designers Talk, Design Forums Community and so on where graphic designers, art directors, programmers, and more discuss various topics concerning graphic design, website design, among other design-related topics. Have a strong online presence and it is necessary to define and develop your brand. Offer your work to design marketplace for potential clients

The Skills You Need To Become A Graphics Designer

With these set of skills, you can start a career in graphic design. You should keep in mind that these skills are less extensive, unlike other people usually referred to as creativity, capacity, communications, etc. You can learn these Skills on Udemy.com, Youtube.com or any Design training Center around you.

Visual ideation / Creativity – Great designers create! This means that you would actually be good at drawing, even if your product will eventually appear on the screen.Typography – Graphic designers should have a good understanding of fonts types, tracking, line-height, and more.

Graphic design basic skills – Photoshop, InDesign and Illustrator are just a few of the many graphic design applications. However, graphic designers always need to be proficient in at least some of these tools.

Color Theory – Color blending is not just for artists. It may be subtle, but knowing how to use, contrast, splicing, and mix different colors, depending on the context is an essential skill.

Web design / HTML and CSS basics – HTML and CSS are programming languages of function / structure and style, designers need to know them so that they can go behind the hood of a website.

Layout –How to organize and structure the elements on a particular page must be known by Graphics Designers.

GRAPHIC DESIGN TOOLS

Some of these most basic tools listed in this article are the most powerful tools. They are Stylish and make it easier to design documents and even the smallest details are based on them, they can do the job a thousand times easier.

Adobe Creative Suite – Adobe Creative Suite is one of the most respected programs for designers, photographers and producers. Adobe Creative Suite is a complete set of programs consisting of Photoshop, Dreamweaver, Encore and After Effects.

Photoshop- helps editing of existing images with the use of layering system and a set of essential tools and effects.

Illustrator- is used to create one's images from scratchAdobe Dreamweaver- is the most powerful and significant editor of the web design market.

Iconfinder – icon Finder helps web designers and developers in finding high quality icons easily and efficiently.

Lorem Ipsum Generator – This tool allows populating of a field with a given set of characters to create a paragraphs to fit a particular design.

PicMarkr – PicMarkr makes it easy to add watermarks to images. This is useful for the protection of copyright and important work offered online.

Visual CSS – This tools is a visual CSS generator based on the Web having features that many other Web-based generators do not have.

Graphic design is a creative process that reaches into everything we do these days—from websites to application interfaces to product packaging, the talented hand of the graphic designer is seen everywhere. It can be a rewarding, challenging career. Here are some ideas to help set you on that path. Get involved with the design community. Practicing at home is a great, safe way to learn the ropes, but eventually, you need to put yourself out there so you can get feedback. Though it may be painful at first, keep your ego in check and take the tips seriously; the payoff will be enormous. Additionally, it's important to see what other people are doing so that you're exposed to more than just one or two styles. As with any business, networking is important in graphic design, especially if you intend to freelance. Make friends, keep in touch, be willing to learn, and you might just get work out of it.

Create a portfolio. In addition to needing one if you ever want to get real work, putting together a portfolio challenges you to make critical judgments of your own work. Which pieces are your best and why? Which ones don't make the cut? Is there a theme – and if so, can you play it up in the portfolio? If you want to work digitally, showcase your portfolio on a website.

Resources:

1.Graphicriver– is a perfect marketplace for graphic designers to sell their design templates and stock graphics for logos, print design, fonts, web design, icons, Lightroom, business cards, etc

CrowdSpring – also a marketplace for graphic design, logos and naming. Here dozens of talented designers are paid for participating in a particular project where the buyer has an average of 110+ custom designs to choose from.

99 Designs – The marketplace offers web design, logo design, and other design contests.

Designcrowd – is a graphic design marketplace that allows creative people opportunities to make money by helping businesses get the best possible designs.

Hatchwise – is a marketplace to Get logo design, brochure design, website design, shirt design, stationery design, business card design, banner ad design and various type of custom design.

Fiverr -Designers offer services for a given price by creating an exciting gig.

Read More http://www.techbullion.com/make-money-graphics-design-online/

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Source: How to Make Money Graphics Design Online

Adobe Sensei Adds AI to Design, Content Creation

Sensei — which means teacher in martial arts — is now running through Adobe's most popular packages. PHOTO: Asa Aarons Smith

After its near-death experience thanks to Flash, Adobe vigorously embraced the future of the digital experience. It became all about web and mobile and the cloud technologies and, above all else, adding productivity to work processes to make its products ever easier to use.

This week at Adobe Max 2016 in San Diego, Adobe showed the world that not only has it truly absorbed this philosophy but it has pushed it even further by adding artificial intelligence to the digital design experience. 

It unveiled what Adobe CEO Shantanu Narayen said has been one of the company's biggest strategic investments: a new unified artificial intelligence and machine learning framework and set of intelligent services called Adobe Sensei. 

Sensei — which means teacher in martial arts — is now running through Adobe's most popular packages including Creative Cloud, Adobe Document Cloud and Adobe Marketing Cloud.

"Adobe Sensei is uniquely focused on solving today's complex experience challenges in the design, document and marketing fields, where only Adobe has decades of expertise and market leadership," Narayen said.

Doubling Down on the Creative Space

Sensei debuted to what IDC Program Director of Software Development Research Al Hilwa called Adobe's biggest, most well-attended partner conference ever. It is a testament to Adobe's turnaround, he told CMSWire. "They are doubling down on the creative space and investing in a lot of features to make designers be as fast and productive and creative as never before."

Adding Adobe's inventory of content, which ranges from high-resolution images to customer clicks, is just part of that, he said. This offering is just the beginning many suspect and Adobe itself has said will be a bigger push into intelligence services. For starters, Hilwa said, Adobe as a formidable army of developers that now can advance this framework too, now that Adobe has given developers and partners access to Sensei as APIs via its developer platform Adobe.io.

Indeed CEO Narayen touched on that point as well: "We're excited to open it up to our broader ecosystem of partners, ISVs and developers to enable even more innovation." These companies have been watching Adobe move into this space for the last several months with eagerness when Adobe unveiled Marketing Cloud enhanced with machine learning this past March. Since then dozens of these intelligent services have been deployed in Adobe products.

A Subtle Enhancement

What these outside vendors will do with Sensei remains to be seen. Adobe, for its part, has kept its innovation in its own cloud platform practical and straightforward. It didn't, in other words, go crazy with concept-car like features, which few in the design and content management community need or want right now.

For example, it focused on content intelligence, helping users automatically tag images and making intelligent recommendations during searches. Another feature, called Face Aware Editing, is able to make slight changes to an eyebrow or eyes and create a different facial expression in an image without ruining the picture.

Adobe didn't forget the users from the marketing department with Sensei either. It has also added such features as semantic segmentation — in which image regions are labeled by type — and intelligent audience segmentation, a feature that provides allows for the targeting overlapping or adjacent segments.

Source: Adobe Sensei Adds AI to Design, Content Creation

Develop Responsive Website & Mobile Apps for Your Business

MobileApptelligence (http://www.mobileapptelligence.com) is leading mobile application development company, delivers native and cross platform mobile apps to global clients. We also provide dedicated mobile app developers at offshore to deliver concept based mobile apps.

Get a Project Quote – http://www.mobileapptelligence.com/enquiry.html

Mobile Application Development

The fast changing world of information and communications technology is pushing every business to upgrade its IT infrastructure. Today, most of the business are using cloud computing to maximize the effectiveness of the shared resources. For the software, it includes the web solutions, mobility solutions including mobile app development and responsive web design.

Organisations are trying to keep their pace with mobile revolutions and know that adopting to newer things like mobile app development can definitely let them do better than competition. Responsive websites are great because of browser compatibility and cross platform usage of the company's business website.

Now the question is whether one should go with a mobile app or a responsive website design at beginning. Below are few points, which may give answer to your question about how your mobile web presence should be.

If you have a special purpose or some sort of user interaction in mind, with special intention then a mobile app should be the way to go. If, on the other hand, you want to display your current website as it exists and on all devices, then the responsive web design should be your option.

The access speed of a mobile app is relatively fast compared to a mobile web design.

Your mobile app is available in different app store all the time

A Mobile app may have multiple content versions for each page whereas the content of a responsive website design is same regardless of any device or platform.

The development cost of mobile application development of course includes the cost of the mobile app developers in addition to a responsive web designer or a UI developer

Apparently the features of mobile apps include multiple phone features like location services, camera wherein a responsive website has limited phone features.

Mobile apps are available offline wherein the information in responsive websites will be available only when you are online.

Navigations or user interface in mobile apps are more interactive compared to responsive website design.

Usability and user access are better in mobile apps compared to responsive web design

Website owner should decide on responsive website design and mobile apps development based upon the development cost, implementation time frame, design approach, user experience, performance, and ongoing maintenance. Again monetisation is also an important factor. The rate in which the mobile apps can be monetised cannot be compared with mobile based website.

For example : A Car Rental App will be monetised faster compared to car rental website as the visitors find it easy to search and book the cars for transfers (oneway / bothway).

To know more about us, please visit http://www.mobileapptelligence.com.

Source: Develop Responsive Website & Mobile Apps for Your Business

User Experience Design Impacts Everyone — But What Is It?

By Laura Leebove

People often associate the term "user experience design" with visual design or the design of a digital interface, like a website or mobile app. But the truth is, user experience (UX) design is bigger than that, and it's used across every industry, from software, to business, to schools, and beyond.

Successful UX design is why shopping on Amazon is addictive, ride-sharing apps like Uber are thriving, and binge watching TV shows from any number of services has become the best way to spend a weekend indoors — skillful UX design has made it insanely easy to do. Even physical spaces are impacted by UX design: Think strategic layouts of department stores with enticing buys at every turn or the always-moving checkout lines at Trader Joe's.

Understanding UX design can give you deeper insight into consumer needs, behaviors, and motivations, keep your skills relevant in a digital world, and increase your value in the job market. With a fundamental understanding of UX principles, you can better communicate with more teams at your company, create user-centric marketing campaigns, and learn to solve the right problem at the right time.

UX designers come from a diverse range of backgrounds like finance, industrial design, psychology, and medical research. Will Greenaway started his career as an anthropologist before transitioning to the field. He works with clients ranging from early-stage startups to giants like Google, Prudential Financial, and McKinsey.

Now, Greenaway is an instructor at General Assembly in Denver, where he arms students with the skills they need to either bring user experience into their current job in part-time courses, or pivot their career to focus on it exclusively. He's also deeply involved in the Denver's UX scene, navigating the intersection between clients and consumers.

We asked Greenaway for his expert point of view on the growing field of UX and how you can get started in it.

In one sentence, how would you define UX design?

UX design is an approach to solving problems so a product fits exactly with the problems and goals users need the product to solve.

What can a person or business accomplish with good UX design?

User experience design is applicable to many aspects of life. You can use the techniques to help solve any problem you might encounter, even outside of technology. If you're creating any type of product or running any type of business you can use UX methods to find out exactly what needs to be delivered to customers. When a customer can receive exactly what they need, and exactly what they were sold, your business is a true success. Customers will tell others about your product. Then your business goals of generating revenue, growth, and customer engagement are increased, because the product will provide a solution to whatever problem the user purchased it to solve.

What are some common misconceptions about UX design?

That UX is somehow all about visual design or designing the interface of a website. These elements are an important part of the user experience, but UX design is about a user's behavior, needs, goals, and dreams, and how to best deliver a product that meets all of these areas of the user's experience.

What's your advice to an aspiring UX designer?

Don't wait until you think you know everything to call yourself a UX designer. Grab a book, a video, a quick course, and start applying the skills today! You'll be amazed how much you can learn by trying out some of the techniques in everyday life.

What are some of your favorite resources for someone interested in getting started in UX design?

The Design of Everyday Things by Don Norman, Rocket Surgery Made Easy by Steve Krug, and Sketching User Experiences by Bill Buxton. 

What are some common mistakes people make when they design their own websites and what are the fixes for them?

1. Not taking into account that their own tastes, goals, and preferences for a website are often very different than what the website's users actually need.

2. Not testing their websites out with their users. When you write a rough draft in college you sometimes get feedback at a writing center or "test" it with your friends and classmates. Why wouldn't you treat your website like something that might need feedback?

3. Getting too wrapped up in features and visuals without really focusing on providing the users with the right information and features when they need it. All those extra features are nice but they are usually to satisfy business stakeholders, not the users. 

How can a designer break into the Denver UX scene?

Denver — and Colorado in general — has a lot going on! There are startups popping up all over the place. One of the best ways to break in is to get out to meetups and make friends in the industry. Denver is really relationship based, so the work comes as a result of making an effort to be involved with the local community. Sometimes the best way to break in is to do what you love with people you like and you will find a lot of tech-industry professionals are doing the same thing. Don't assume you have to attend just tech meetups either! I've made a lot of great connections in the tech industry by getting out with my hiking groups and meetups.

Want to learn more about UX design? Visit General Assembly to find a path that works for you. Transform your career with full-time, career-driven programs. Boost your professional profile with part-time courses. Skill up with daytime, evening, and weekend workshops and bootcamps. Learn with GA at our Denver Campus or online.

Source: User Experience Design Impacts Everyone — But What Is It?